WINTER OLYMPICS/MCDONALD'S
February 20, 2006








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Now playing . . . For 3 weeks, I worked with Motion Theory on a spot for the Winter Olympics that's currently running on TV. A kid takes off in a soap box racer into his imagination, dives down into a magical undersea world, kicks a soccerball in a miniature city, rides down a huge half pipe and does a hand plant on the moon, only to come crashing down into reality . . . but not before nabbing a gold medal. Above are a few excerpts from the slew of concept sketches and finished illustrations I had done daily during production. The project underwent a lot of changes (initially, I was just asked to design a few elements) but I'm glad that a good amount of my work survived in the finished product. * Thanks to Blogger for posting ProcessRecess as a 'blog of note' and to Cat Morley for featuring PR on Designers-who-Blog.com